The Fifth Estate: How gamification can influence environmental behaviour

Playing digital games is fun and highly engaging. So how about using it to stimulate behaviour change, such as energy efficiency, bus trips or more ethical consumer choices and practices?

According to academic researcher Elena Bakhanova who is doing a PHD on the intersection between gamification and sustainable development, games use competition, rewards, and points for good actions to stimulate interest.

See original article at:

https://www.thefifthestate.com.au/urbanism/environment/how-gamification-can-influence-environmental-behaviour/